Posts in Category: Entreprenuer

Lincolnshire Management CEO TJ Maloney Makes Four New Hires

Lincolnshire Management is a financial company that invests in privately-held businesses. They take controlling interests in mid-sized firms in multiple industries. Founded in New York City in 1986, this company has invested in over 85 companies since that time. They manage over $1.7 billion in assets with their largest fund being Lincolnshire Equity Fund IV worth $835 million.

TJ Maloney is the chairman of chief executive officer of this company, positions he has held since 1993. Before joining Lincolnshire Management he had experience in the area of mergers and acquisitions. He also had experience in securities law. He has also been a guest lecturer, lecturing at university’s across the United States including Columbia University.

In June 2019, TJ Maloney announced that he had hired four new employees at Lincolnshire Management. Two of these new hires are financial analysts, Georg Stolt-Nielsen, and Yashna Ginodia. The other two were hired as senior associates, Nicolas Vega Llona and Matthew Nacier.

TJ Maloney was already well acquainted with Matthew Nacier. Matthew had been an intern at Lincolnshire Management while studying at Boston College. He was hired full time in 2014 as a financial analyst. He also worked for Iconic Holdings where he was instrumental in developing their crypto index fund.

Nicolas Vega Llona graduated from the Graduate Business School of Columbia University. He worked at Grupo Alese where he invested in companies in the agricultural, automotive, and construction industries. He joined the execution and diligence team.

Yashna Ginodia is a graduate of the Leonard N. Stern School of Business. TJ Maloney was impressed with her work at Noonmark Capital, another financial firm based in New York City.

Georg Stolt-Nielsen has a degree in economics he earned at Georgetown University. His previous experience is at Anthon B. Nilsen. This is a private equity firm based in Norway. He is also on the execution and diligence team.

TJ Maloney welcomed all four of these individuals to the Lincolnshire Management family. He was looking forward to working with young and passionate investors.

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Lincolnshire Management Inc. under TJ Maloney

Frank Wright and Steven Kumble are the founders of Lincolnshire Management Inc. It has the Headquarters in New York and a branch in Chicago and runs a business of purchasing and investing in middle-market business ventures from various niches. For the past 33 years, it has acquired more than 85 enterprises dealing with manufacturing, service provision, and, distribution. The main business of Lincolnshire Management is to buy private companies, recapitalize, management buyouts, corporate divestitures, and growth equity for private and public enterprises.

TJ Maloney has been the CEO since 1998 as the third CEO of Lincolnshire Management Inc. The venture has recorded important milestones under his management. The companies acquired during TJ Maloney’s tenure include; PADI, Credential services, Prince Sports, Amports, Bankruptcy Management Solutions, Wabash, Transcraft Corporation, Holley-MSD, and Riddell Sports amongst others: this is because he has held the CEO’s position for over 20 years. Currently, Lincolnshire management has private equity investment amounting to $1.7 billion. The investment professionals of Lincolnshire Management Inc. create investment opportunities through broad networking and sharing contacts.

TJ Maloney allowed for a flexible response to unique challenges facing middle-market companies. They, therefore, have creative approaches to each problem. Thus, eliminating huddles in providing relevant resources leading to the financial success of a business.

The professionals in the Lincolnshire Management have hands-on expertise in various fields. Through them, the company can offer professional solutions to all the companies they acquire or want to be their partner, which builds confidence in the businesses they approach.

In 2019, the company has revamped its managerial team. MatthewNacier had earlier left the company but has rejoined Lincolnshire Management after his several interactions and consulting with various middle-market companies on marketing strategies. Matthew worked at Iconic holdings as US Investment Director. From August 2019, Nicolas Vega Llona will join as Senior Associate of deal execution and diligence team. Georg Stolt-Neilsen and Yashna Ginodia will join as analysts on the same team. Yashna is a recent graduate from New York University. She has experience in Due diligence at Noonmark Capital. Georg recently graduated from Georgetown University. He worked as a Summer Analyst at Anthon B. Nilsen.

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Smita Shah Challenging Business Stereotypes

Life can be challenging. There are so many expectations that must be met. Living in this world also entails certain gender roles to be followed. Smita Shah is striving to break through those stereotypes when it comes to women in business.


Smita Shah believes that women possess the same level of talent as men do. Gender should not be an issue when considering success in business. She sees the problem as something that exists within the self. Stereotypes exist and so does bias, but women have the power to overcome these things. 


Self-image is a huge hurdle for women. For many years women have accepted the position of servitude when working in the business world. They need to stop serving coffee, fetching lunch, and making copies and start forging ahead and taking the attitude of leaders and managers. Viewing Self as success will help Self write a success story. Learn more:


Miss Shah has experience in making her own success. She has attended Northwestern University, MIT, and Oxford University. She has worked for numerous Presidential administrations, as well as founding her own company in 1998. Shah has also been awarded the Ellis Island Medal of Honor.


Everyone has a talent. Miss Shah has dedicated her time and effort to aiding others who want to thrive in business. Helping others to overcome their own mental blocks is something she is passionate about. Forming a healthy self-image aids in success no matter what field the individual desires to pursue.


A key aspect Smita stresses is to use last experiences. Even if your last have failures you can learn and grow from it. Confidence comes from grasping on to the past and using it as a springboard into the future. When confidence is boosted, so is the probability of growing into a strong leader.


Have a commanding presence in your field. Do not simply let others push you aside or take credit for your work or ideas. Be the person that you are. You are worthy of success and need to reach out and grab it. Shah states this concept will take some work but is well worth the effort.


A key to grasping the good ring in the business world is to learn to grow outside of your set comfort zone. Expanding your boundaries will open up new opportunities and new chances to become successful. Do not let the past hold you back, break out of it and prove to yourself that you are so much more than a failed attempt.


Finally, Smita Shah points out the importance of time management skills. Time is a huge commodity in the business world. Learn how to balance everyday tasks so they do not overlap into personal time. Keeping work and personal life separate is important for not only productivity but also to prevent burnout.

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Gustavo Martinez Highlights the Major Trends that will Change Marketing Techniques

Working with an experienced marketing expert is always a good thing to have in your business. You don’t only have the capacity to create a unique marketing message but you know how to address potential customers.

While speaking in one of the interviews, Martinez admitted that the marketing environment is changing so quickly. He noted that there are several factors affecting the marketing industry some of which he discussed as shown below.

According to Gustavo Martinez, marketing has drastically changed and is now much focused on customer experience. One would argue that marketing has always been about customer experience but that has never been so express as it is right now.

Most of the marketing messages are being structured in a way that they show how customers will have a wonderful experience while using various products and services. This means that marketers have to incorporate this aspect and make sure that they understand customer experience in details.

Data science is another major aspect that will be revolutionizing the world of marketing. Gustavo Martinez has been in the industry when data was not important in marketing. In fact, many marketing agencies did not have the knowledge and technology to collect data that can be analyzed for marketing purposes.

However, everything has changed and organizations are handling their marketing activities depending on the data collected. Martinez notes that using data in marketing is a very important aspect but it may not help organizations to succeed due to the fact that some entities lack sufficient resources to conduct data analysis. Read more: Gustavo Martinez | Crunchbase

Gustavo Martinez has also experienced the changes that social media platforms have brought to the marketing environment. Instagram, Facebook, and Twitter are some of the major social platforms that are changing the marketing landscape.

Some of the aspects that have led to the increased number of social media marketing is that messages in these platforms reach a significant number of people. Current statistics show that more than 2.5 billion people around the world are using social media, which is a massive marketing population that every company would want to target.

Customization of marketing messages is becoming a key concept in marketing that other organizations around the world have to incorporate. Personalization techniques are being incorporated by marketers so that potential customers can have a feeling that they are the ones being addressed by the marketing messages.

Gustavo reckons that this is a key invention in marketing and it will increase sales to various companies. Martinez continues to indicate that organizations need to incorporate all the marketing trends available so that they can record maximum success.

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